Spit Shined Customer Service

We've come a long way since the days of the6) Mind yer grammar.  Bad grammar and spelling
Pony Express.  E-mails, voice mails, and textmake you look unprofessional and take away
messages have done an amazing job of speedingyour credibility very quickly. Watch what you say
up the rate at which we do business around theas well as what you email. Avoid phrases like "you
world. Information flies back and forth in a matterguys" or mispronunciations like 'realator' vs.
of seconds and we accomplish so much more, so'realtor."
much faster.7) Avoid barbed comments.  Always speak
But as electronic and high speed as today's worldpositively about your company and co-workers.
has become, it's still vital to know how to conductYou want people to be drawn to your
yourself in "live" situations.  What can you do toorganization, so present your business and staff in
avoid looking like a greenhorn as you do businessa positive light. Every business has improvements
in face-to-face interactions with clients as well asto make, but don't degrade your products,
with each other?  Here are 10 tips on appearingservices or co-workers in front of others.
as spit-shined and personable as possible: 8) Don't poison your neighbor's well.  Never put
1) Treat them like people, not cattle.  Yourdown the competition or speak of them
customers want to feel special and cared for, notnegatively.  You may think it makes you look
like an insignificant cow in the herd.  Treat thembetter, but it usually has the opposite effect. By
like they're your top priority and the mostacknowledging their strengths and professionalism
important thing in your world at that moment. you actually reinforce your own. Bring a positive
2) Look for the whites of their eyes.  Whenperspective to business rather than a negative
meeting with clients, look them directly in theone.
eye.  Don't hide behind your computer, fiddle with9) Let every cowhand do their job.  Respect the
papers, or watch everyone who passes by yourprofessionalism of your co-workers. If they are
desk.  Direct eye contact indicates openness,with a client or on the phone, don't interrupt or be
honesty and friendliness. It shows you are totallydistracting with overly loud conversations or
focused on that person and their needs.boisterous laughter.  Keep your own language
3) Call 'em by name.  Everyone loves the soundclean and appropriate as you interact with or
of their own name. When you call a client byaround them.
name, they know you've been listening and care10) Ride for the brand.  Stay true to your
enough to remember it. It connects you to yourcompany's policies and procedures. Occasionally
client quickly and makes your interaction muchcustomers ask for things you can't provide.
more personable.Rather than just saying 'no,' explain why. Once
4) Lend a helpin' hand.  Take time for yourclients know the reason, they usually understand.
customers. You are probably keyed in to being asThen suggest what can be done to get them
efficient as possible during your workday, butwhat they want - authorization from your boss,
don't be too quick or short with clients. They areanother resource, or even a referral to your
your bottom line, so taking time for them is thecompetition. By helping them obtain what they
most important thing you can do.  Serve them inwant, even if you can't provide it directly, you are
every way you can with top-notch personalstill acting with first-class professionalism.
attention.Customers pay close attention to every
5) Keep grinnin'.  Be happy about helping yourinteraction whether face-to-face, phone, email, or
customers. Don't ever act put out when spendingfax. Hold yourself to a high professional standard
time with a client. They will sense it and may goby offering customer service that is personable,
someplace where they feel more welcome, likepositive and respectful.  With spit-shined
straight to your competitor. Serve clientscustomer service, you'll make a great impression
cheerfully and promptly and they'll keep comingevery time!
back.